Rabia de Lande Long
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Through Chartwell Advisors, Rabia de Lande Long collaborates with clients to improve organizational effectiveness by aligning business strategy, processes, structure, and people.  Tailored organizational interventions are designed and delivered at the organizational, group, and individual levels to achieve specific, measurable business results. 

Recent assignments have included organizational restructuring, post-merger integration, functional redesign, leadership team alignment, project management training, establishment of a new HR function, base and incentive compensation design, and executive search.  

Prior Consulting Experience

Prior to launching Chartwell’s consulting practice in June 1997, Rabia helped create Ernst & Young’s People Effectiveness Practice, where she led projects in the areas of knowledge management, change management, and enterprise resource planning (ERP) systems.  Clients included SmithKline Beecham, Johnson & Johnson, and Citibank.

Earlier, Rabia helped build Price Waterhouse’s National Organizational Change Practice, where she specialized in culture change, organizational design, and technology assimilation.  Much of her work was related to ERP systems and post-merger integration.  Clients included Chase, U.S. Trust, General Motors, Volvo GM Heavy Truck, USAir, Inland Steel, W. R. Grace, and Warner-Lambert. 

Prior Corporate Experience

Rabia has held senior HR and OD roles in PepsiCo International and Coach Leatherware, a 5,000 person division of Sara Lee.  She also worked in four staff and line assignments for Bristol-Myers Squibb in New York, London, and Princeton.  Rabia began her career as a training manager at Macy’s and then led the training and communications aspects of a 600+ office IT conversion for Shearson Lehman Hutton.  Her graduate school internship was with GE Capital, where she developed and implemented a broad-band compensation scheme for 5,500 employees.

Education and Certification

Rabia earned a master’s degree in public and private management (MBA) from Yale University and a B.A. in Psychology from the University of Virginia.  She has taught management development courses at the SUNY/Westchester Division of Continuing Education and an adult learning course at the University of Virginia’s Curry School of Education.  She has been certified as a Professional in HR Management by the HR Certification Institute since 1991.

Other Activities

Rabia has contributed to several white papers on organizational issues, and provided subject matter expertise to Price Waterhouse’s book, Paradox Principles:  How High Performance Companies Manage Chaos, Complexity, and Contradiction to Achieve Superior Results.   Her most recent article, “A Hard Look at the Soft Stuff,” will be published early next year in the New York State CPA Journal. 

Rabia also serves as a guest speaker to professional, business, university, and women’s organizations.  She is currently working with the Yale School of Management to increase the number of female applicants, and with the placement offices of Yale and UVA to help new graduates obtain positions in consulting.  She is an active volunteer for PENCIL (Public Education Needs Civic Involvement in Learning), The Paper Bag Players, the Museum of the City of New York, and The Episcopal School in New York.